Milwaukee, WI - Spring 2003 Arbitrons #33 Milwaukee-Racine, WI - (Updated 07/28/2003) Spring '03 ARBITRON Quarterly Report 12+ Mon-Sun, 6a-12mid Pop: 1,408,500 Black: 0 (0%) Hispanic: 0 (0%) Asian: 0 (0%) Station Format Owner Sum 02 Fall 02 Win 03 Spr 03 WTMJ-A N/T Journal 10.5 9.4 9.6 9.1 WKKV Urban Clear Channel 7.7 8.1 6.0 7.3 WKLH Classic Rock Saga 5.9 5.7 6.3 6.5 WLZR Rock Saga 5.1 5.7 5.2 6.3 WMIL Country Clear Channel 6.1 5.7 7.3 5.7 WKTI Hot AC Journal 5.2 5.3 4.9 5.4 WISN-A Talk Clear Channel 4.7 5.6 4.8 5.0 WMYX Hot AC Entercom 4.5 3.5 4.2 5.0 WXSS Top 40/M Entercom 5.5 4.8 5.1 4.9 WJMR Urban AC Saga 2.9 3.5 2.2 4.3 WRIT Oldies Clear Channel 3.9 4.4 3.6 3.8 WLTQ AC Clear Channel 3.9 4.7 4.4 3.4 WOKY-A Adult Standards Clear Channel 4.1 3.7 4.5 3.3 WJZI Smooth Jazz Milwaukee Radio 3.5 3.3 4.2 2.6 WLUM Alternative Milwaukee Radio 2.3 2.6 2.2 2.4 WFMR Classical Saga 2.8 2.7 2.2 2.2 WFZH Christian Cont. Salem 1.4 1.7 1.5 1.6 WIND-A Spanish HBC 0.8 -- 0.6 1.6 WMCS-A Urban AC Milwaukee Radio 1.5 1.2 1.2 1.2 WNOV-A Urban Courier 1.9 -- 1.2 1.2 WAUK-A Sports Walt-West 0.7 -- 0.7 1.1 WTKM-A-F Country Kettle Moraine 0.7 1.3 1.5 1.0