Madison, WI - Spring '98 Arbitron - (Updated 8/03/98)

                     Win '98    Spr '98
WZEE-FM (CHR/Pop)    12.5      10.7
WJJO-FM (Rock)        9.3       8.9
WOLX-FM (Oldies)      5.9       8.0
WWQM-FM (Country)     6.5       7.2
WIBA-AM (News/Talk)   6.5       6.8
WMGN-FM (AC)          9.1       6.0
WMMM-FM (Adult Alt)   3.4       4.9
WIBA-FM (Cl. Rock)    6.1       4.5
WMAD-FM (Alternative) 3.2       4.3
WYZM-FM (Country)     3.4       3.7
WTSO-AM (Nostalgia)   2.6       3.5
WTDY-AM (News/Talk)*  4.3       3.3
WHIT-AM (Sports)      2.4       2.1
WMLI-FM (AC)          2.2       2.1
WIBU-AM (Country)     1.2       1.6
WJVL-FM (Country)      .4       1.2
WKPO-FM (CHR/Rhy)     1.2       1.2
WSJY-FM (B/EZ)        1.8        .8
WGN-AM (News/Talk)    ---        .6
WEKZ-FM (AC)          ---        .4
WMAQ-AM (News)        ---        .4
WTMJ-AM (News/Talk)    .6        .4

* On June 22, 1480 KHz became WTDA-AM; the WTDY-AM calls were assigned to 1670 KHz; and both stations began simulcasting
© 1998 Arbitron. May not be quoted or reproduced without prior written permission from Arbitron.